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SEO Roundup: July 2014

August 1, 2014 By Michelle Key 1 Comment

Last updated on October 27th, 2015

Weekly-SEO-Roundup-newsAs promised last week, today we’ve got a month-long SEO Roundup covering the entire month of July. The SEO and online marketing community created tons of great content, advice and guides this month, so I probably missed a few. Be sure to hit me up on Google+ or Twitter if you wrote something awesome I missed.

Lots to go through this month, so let’s get straight to the links . . .

Analytics:

  • Great tips here on being an analytics power-user.

Consumer Psychology:

  • It’s all about the conversions, and the best way to get them is to understand consumers.

Content Marketing:

  • So much great blogging advice in this article!
  • Guest blogging can still work, if you know how to approach it.
  • The greatest content in the world won’t help you if no one reads it. Here’s how to write great headlines that get people reading.

E-Mail Marketing:

  • Here’s a fantastic interview with AWeber’s Hunter Boyle.

General SEO and Online Marketing:

  • Really interesting perspective on SEO’s relationship with Google in this piece. Love the analogy, and the author makes some pretty valid points.
  • Automation can save time, but it shouldn’t be done at the expense of quality. Here’s some great advice to help you determine when you should and shouldn’t automate marketing tasks.
  • No.
  • Great points in this piece about the benefits of hiring agency assistance for your marketing.
  • Get the details on Google’s latest updates to search quality guidelines.
  • Do you know Google’s ranking factors? All of them? Grab some coffee before you delve into this one.
  • Looks like the folks at Google were busy in July. Here’s the rundown.

Link Building:

  • I think we’re probably all guilty of at least one of these bad link building habits.
  • Be sure to take a listen to this excellent edition of the Visible HQ podcast featuring  David McSweeney, then go his battle with negative SEO.
  • Find out how to get links that truly generate traffic.
  • Check out this wonderful long-form read on the state of link building.

Local Search:

  • Everything you need to know about what the latest Penguin update means for local search results.

Social Media:

  • Next time someone tries to tell you social media is a waste of time, show them this.
  • Excellent advice on how to optimize your personal Google+ account.

Just for Fun:

  • This is just so great! I really have no words, and you should probably experience it for yourself, anyway. Click the link!

Filed Under: SEO News, SEO Roundup Tagged With: analytics, content development, google, link building, Online Marketing, search engine optimization, Social Media

About Michelle Key

Some marketers see the internet as a means to an end, but to Michelle it’s a vibrant global community. As Director of Premium Content for SEO Advantage, she helps clients earn high-quality links, build relationships, and grow their social media audience by making sure their online presence speaks to real people and not just algorithms. Outside of work she spends time with her beloved pets, enjoying nature, reading speculative fiction, and using years of intensive vocal training to rock out on karaoke night. Connect with Michelle on LinkedIn.

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