Digital marketers can be such suckers for overhyped fads and trends. It’s true—I know from experience. Some fast-fading fads that come to mind are ... More
Top Content Marketing Lessons We Learned from the Pandemic
The coronavirus pandemic changed life as we know it. From uncertainty, loneliness, altered plans and worse, it goes without saying that it was an ... More
6 SEO Editing Tips & Resources to Make Your Content Perfect
Editing a piece of content is a work of precision, regardless of whether that content is an online blog or article, an image or video, or a print ... More
What’s The Ideal Blog Post Frequency For SEO in 2021?
In case you still need to hear this in 2021, blogging is important. In addition to engaging your target audience and generating new leads, a ... More
20 Blog Optimization Mistakes That Businesses Commonly Make
Okay, so your business has (finally) decided to start up a blog. That’s an excellent decision! And if done correctly, it will bear some serious SEO ... More
A Content Marketer’s Guide to Fact-Checking in the “Fake News” Era
In the era of “fake news” and “alternative facts,” many content marketers (including myself) have been asking the following question: What ... More
What is Content Marketing? 20 Definitions from Industry Leaders
Have you ever heard a word or phrase so much that it loses its meaning altogether? As marketers, we’re often guilty of overusing buzzwords so much ... More
What are the Benefits of Hiring an SEO Company?
Want to know the secret to making your business grow, getting that big raise, and having a happier and more successful work life? Us too. If you do ... More
The Ultimate Guide to Finding the Perfect Featured Blog Image
Best practices for choosing a blog post image that connects, compels and captivates your audience If a picture is worth a thousand words, then ... More