By now anyone serious about marketing their product or service online knows that Google favors websites that are updated frequently with original, ... More
Boost Web Traffic in 15 Minutes in 7 Easy Steps
Life gets busy. If you're maintaining a Web site, you know it takes time and constant tweaks to keep it ranking at the top of search results. We've ... More
The Marketing Copywriter’s Guide to Avoiding Offensive Language: Part I
Not every copywriter wants to avoid offensive language. In some venues it’s what the audience wants and expects. If you’re a marketing copywriter, ... More
SEO Roundup: August 28, 2013
Listen to the online marketing sphere for five minutes and chances are you'll hear someone cry the death knell of SEO, which is why we absolutely love ... More
Overcoming Writer’s Block for the Web
Developing engaging and informative content for your website is the cornerstone of building consistently strong search rankings and a dedicated ... More
SEO Roundup: August 21, 2013
Probably the most useful thing on the online marketing landscape this week is this morning’s post from Google Webmaster Help offering answers to some ... More
Top 3 Ways SEO Companies Burn Their Clients
When you first start researching search engine optimization companies, the information can seem a bit overwhelming, particularly if you’re completely ... More
Shocking Revelations of a Copywriter
As a professed Luddite, I have resisted most forms of new technology. I don’t have a smart phone, I have been on Facebook less than six months and ... More
Search Engine Optimization: 4 Reasons Why You’re Better at Producing Content than You Think
If you’re working to optimize your search engine ranking, there are many technical ranking factors you have to understand – fun stuff like page ... More