Strategic partnerships between firms are one important way businesses grow market share and revenues – especially in today’s troubled economy.
One partnership our search engine marketing firm engaged in last year with gold bullion dealer Provident Metals has seen tremendous success.
When we start working with a firm to grow their online presence and by extension, traffic and revenues, we set realistic goals to accomplish the desired end. In the case of Provident Metals, traffic and search rankings for the bullion dealer’s site increased well beyond anyone’s expectations.
Since formation of the partnership in mid-2010, Provident Metals’ website has seen over a 600% increase in web traffic. Much of this traffic has been driven by the exponential increase in the company’s page 1 Google rankings. Coupled with social media engagement and a re-designed online store, the bullion dealer has experienced much success since teaming up with our firm.
Now that the new site design is complete and a large catalog of informative content is established, we’re now working to target some super-competitive phrases related to PM’s industry – think ‘gold bullion’, ‘silver bullion’ and others.
Dominating these keyword phrases will vault Provident Metals into the elite circles of the bullion industry.
We’ll continue to work with Provident Metals to build informative web content that builds search rankings and engages the reader to act. Providing timely and informative content is key to building thought leadership and trust with customers.
We’re excited to be working with such a reputable company that prides itself on superior customer service. Stay tuned for more important updates on our exciting work. In the meantime, read more about the partnership in our latest press release.
And if you’re searching for an online partner dedicated to helping businesses grow, contact search marketing consultants at SEO Advantage today to find out how you can effectively harness online channels to build website traffic and revenues.