Well, a New Year has passed and we bid farewell to 2011. It was certainly an exciting year, especially in search and online marketing which saw ... More
7 Strategies for Maintaining ‘Fresh’ Content
Just over a month ago, Google announced an update to its Caffeine indexing system known as the “freshness update.” As you know, Caffeine was rolled ... More
Does Google Consider SEO to be Spam?
One question that swirls around out there is whether SEO – short for search engine optimization – is considered to be spam by Google. A recent ... More
5 Ways to Really Speed-Up Your Page Load Times
It’s been known for quite a while now that one of the factors Google uses to rank websites is page load time. Faster loading pages will generally rank ... More
SEO and Social Media – What’s their Relationship?
Lately, I’ve been pondering an important issue many online marketers and search engine optimization pros find themselves having to think about more ... More
New ‘+1’ Button from Google Now Available for Websites
Billed as a direct response to Facebook’s ‘Like’ button, Google’s +1 (…pronounced ‘Plus one’) button provides another opportunity for site visitors to ... More
3 Steps You Should Take Before Linking to another Site
Anyone in the business of optimizing websites for search engines knows the importance of links, which Google and other search engines view as a vote ... More
7 Things Google’s Farmer Update Penalized Sites For – and What You Can Do About It
As promised (…a little later than I first said, sorry), here’s an overview of what Google penalized sites for in their Farmer (a.k.a. Panda) update. ... More
A Quick Update on the Google Panda (…I Mean Farmer) Update
As you know from previous reports, Google recently did a major update to its algorithm. Many sites in the U.S. were affected and noticed as much as a ... More