Following one of the most wide sweeping Google algorithm updates, many webmasters and search engine optimization pros are wondering how they can build ... More
Understanding and Overcoming Google’s Penguin Update
In the 3rd the week of April, Google released a major update the search giant dubbed “Penguin.” The algorithmic update was in fact announced ahead of ... More
Penguin Update Targets Link Schemes and Low-Quality Content
Google’s much anticipated “over-optimization” algorithm update has been released. It was originally thought this new update would be called “Venice.” ... More
Answer These 23 Questions to Understand What Google Looks For
Reflecting more on our last post and Google’s latest update got us thinking a little more about how Google decides which sites to reward (…through ... More
Upcoming Google Update to Penalize “Over-Optimized” Sites
Rarely do we get a glimpse of a Google algorithm update before it occurs. But during a recent panel discussion at the SXSW event in Austin, Texas, ... More
6 Tools to Throw your Link Building into Overdrive
Anyone whose worked on optimizing websites for the search engines knows about link building and how tedious, repetitive and time-consuming it can be – ... More
Mobile Smartphones and SEO
You or someone you know in all likelihood owns a mobile smartphone (…like the I-Phone, Android or something similar) and accesses the Internet with ... More
Hooking your Readers – 7 Approaches to Great Headlines
We spend a lot of time talking about content and its necessity. Your landing pages, site pages, blogs and knowledge center content are there to not ... More
Google and the Merging of Search and Social Media
In our last post prognosticating what lies ahead for search in 2012, we explained how search engine optimization was going to be increasingly tied in ... More