Social Wednesday: September 3, 2014

Last updated on September 6th, 2017

While cruising through the social media jungle in search of the world’s best marketers for Social Wednesday, I ventured past a Google Facts tweet that Facebook was down 10 minutes and lost more than $220,000 in advertising revenue. Yikes!

When online marketing goes wrong, a viable solution is usually in reach—you just have to know where to look. In today’s Social Wednesday, we feature top-shelf online marketers that share solutions, tips and tools for success.

Barry Schwartz (@rustybrick), a self-proclaimed Search Geek, is the CEO of Rusty Brick, a New York company that sells custom web software including CRM applications, advanced e-commerce, and web-based business software. He has written about search for over 10 years and is News Editor at SearchEngineLand. You want to follow Schwartz because he tweets about everything to do with search. He’s launched 43.3K tweets, and counting, with fantastic advice ranging from a daily search forum recap to search marketing tips.

Jessica Northey is one of the most interesting young women you’ll meet. She single-handedly spawned a thriving business empire merging social media and country music. A woman of many titles—Multi-Media Host, Country Music Chat Host, Blogger and Public Relations dynamo, Northey is making her mark in country music. Her live streaming interactive interviews with country music stars from the Red Carpet to backstage have earned her a growing legion of fans. She is consistently ranked as an influential online personality. In 2013, she was named by Forbes as a Top 50 Power Influencer. Check out her Facebook page to watch and learn from this social media maven.

Sharon Hayes is the CEO of Domainate, a company that sells domain names and helps people obtain the best domain for their needs. She’s the most knowledgeable person I’ve come across regarding domain names and related issues. A marketing powerhouse, she’s worked in B2B marketing online since the early 90’s. You want to add her to your Google Plus circle because her account will provide you with a wealth of information to develop comprehensive marketing strategy plans using email marketing, social media, blogging, CPC advertising, keyword research, domain names and other methods.

Mark your calendar to stop by next Wednesday to meet more social media stars you’ll want to follow.