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content marketing definition

What is Content Marketing? 20 Definitions from Industry Leaders

Have you ever heard a word or phrase so much that it loses its meaning altogether? As marketers, we’re often guilty of overusing buzzwords so much ... More

What are the Benefits of Hiring an SEO Company?

Want to know the secret to making your business grow, getting that big raise, and having a happier and more successful work life? Us too. If you do ... More

college scholarship essay contest winner

Winner of the SEO Advantage College Scholarship Essay Contest

Did you tune into the 60th Annual Grammy Awards on January 28th? Not us. We were too busy pouring through the wonderful responses from our first ... More

the best SEO blogs

10 Must-Read Search Engine Marketing Blogs & SEO Thought Leaders in 2018

If you’ve researched at all into the world of search engine optimization (SEO), or the wider discipline of search engine marketing (SEM), chances are ... More

How to Optimize Your Content Based on Google’s Own Editorial Guidelines

In case you missed it, Google quietly released their developer-documentation style guide for open source documentation projects in September 2017, ... More

The Ultimate Guide to Finding the Perfect Featured Blog Image

Best practices for choosing a blog post image that connects, compels and captivates your audience If a picture is worth a thousand words, then ... More

SEO horror stories

Happy Halloween: My Very Own SEO Horror Stories

Google “SEO Horror Stories” and you'd see so many out there. Google burning the BMW website back in 2006 for inflating rankings is one of ... More

15 Content Marketing Trends to Expect in 2018

As a native Floridian, I grew up watching local news and marvelling at how wrong they could be about the weather. Whenever I got caught in a tropical ... More

black hat SEO vs. white hat SEO

Black Hat SEO vs. White Hat SEO: The Wild West of Search Engine Optimization

Picture this opening scene: You slump into your desk chair after a brutal meeting. You need to bring in leads and you need them fast. You’ve heard ... More

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