Editing a piece of content is a work of precision, regardless of whether that content is an online blog or article, an image or video, or a print ... More
A Simple (But Effective) Guide to Promoting Content on Social Media
Your content rocks. You know it. Your coworkers know it. Maybe even your boss knows it, too. But does your target audience know it? Content ... More
Google Algorithm Updates & SEO Changes in 2020:
An Overview
It’s hard to imagine what words future historians might use when looking back on 2020. While there are probably plenty of words that come to your ... More
How to Improve Your Website’s Accessibility (And Why You Should)
Okay folks, here’s the reality for anyone who needs to hear this: Website accessibility has to be an important part of your website design strategy if ... More
What’s The Ideal Blog Post Frequency For SEO in 2021?
In case you still need to hear this in 2021, blogging is important. In addition to engaging your target audience and generating new leads, a ... More
Guest Blogging: What Is It & Is It Worth Your Time (& Money)?
Creating high-quality content is hard work. Everything from the research to the writing to the editing requires concentrated effort and attention to ... More
4 Types of Digital Content & How They Interact with Each Other
What do you think of when you hear the word “peso?” If your first thought is of Mexican currency, that’s understandable. But if you care about ... More
Ebook Marketing Strategies & Promotion Ideas to Share Your Awesome Content
If you’re like most businesses, you and the marketing team are always looking for ways to generate a new stream of leads or revenue. An ebook might ... More
10 Google Analytics Performance Metrics That Really Matter for Content Marketers
You made the wise decision to invest in producing high-quality content for your website, and now you want to know if it's actually working. But which ... More