Best "Global" Web Sites

June 21, 2006

          

Byte Level Research just published The 2006 Web Globalization Report Card.

The report rates 300 web sites across 22 industry categories, using a methodology that has evolved over the last three years to include a mix of quantitative and qualitative metrics that not only improve the user experience globally but also result in Web sites that can be efficiently scaled to reach additional markets.

Byte Level Research has identified five online best practices as the foundation of its scoring methodology for global web sites, including:

  • Web pages display quickly

  • Content is in the user’s native language

  • Content is localized for the user’s country and culture

  • Localized content is easy to find

  • Web design and branding is globally consistent


    • According to the report, the top 20 web sites are:

    1) Google.com
    2) Wikipedia.org
    3) HP.com
    4) Cisco.com
    5) IBM.com
    6) Dell.com
    7) Ikea.com
    8) VolvoCars.com
    9) DHL.com
    10) Xerox.com
    11) Cat.com (Caterpillar)
    12) Scania.com
    13) PG.com (Procter & Gamble)
    14) AmericanExpress.com
    15) Europa.eu.int (the European Union)
    16) Deloitte.com (Deloitte Touche Tohmatsu)
    17) TNT.com
    18) Citi.com (Citibank)
    19) Yahoo.com
    20) PwcGlobal.com (PricewaterhouseCoopers)

    This post was posted on June 21, 2006 in the following sections: Writing for search engines. There are currently 0 comments.

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