Impression Spam Worries Google Advertisers
February 28, 2005
Google is on the lookout for "impression spam" but denies it poses a big threat to paid search advertisers. Advertisers and SEM firms beg to differ.
The search engine giant defines impression spam as "ad impressions generated outside of normal search activity, in some cases deliberate in other cases not deliberate," whose overall effect is minimal, said Salar Kamangar, Google's director of product management....
Read full article here
The search engine giant defines impression spam as "ad impressions generated outside of normal search activity, in some cases deliberate in other cases not deliberate," whose overall effect is minimal, said Salar Kamangar, Google's director of product management....
Read full article here
Blink
Del.icio.us
Digg
Furl
Google
Simpy
Spurl
Y! MyWeb
